Contributed by Raviteja Ayyagari
Bahubali - The Beginning movie collections chusinappudu Tollywood lone kadu, kaneesam Indian Cinema History lone eppudu chudani, vinani collections ni manam chusam. Bahubali part 1 sumaru 600 crores INR collect chesindi. Overseas lo $6 million ante inchu minchu appat dollar value prakaram 40 kotla rupayilu collect chesindi. 2 years tarvatha Bahubali part 2 vacchindi. Adi inchuminchu 20 million USD collect chesindi. Cut 2 years later, aa range budget tho vacchina Saaho, Sye Raa kaneesam Bahubali part 1 collections kuda rabattalekapothunnay. Daniki kaaranam enti? 2 years lo antha laga em maarindi? In fact, collections peragali kani, taggipothunnay. Daniki oka cinema fan ga nenu chesina oka chinna analysis report.
P.S: Ee report lo nenu India and US lo trends gurinchi rasthunnanu.
Exorbitant ticket prices
India
Okappudu cinema ticket kharchu kante theatre lopala pop corn kharchu ekkuva undedi. Ippudu ticket dhara theatre lo dorike pop corn kharchulatho poti padi mari peruguthu vasthondi.
US and Overseas (Mainly US)
Ikkada oka Indian cinema ki pette kharchutho rendu English cinemalu chuseyacchu. Avengers End Game premier kante aa tarvatha release ayyina Maharshi premier ke nenu ekkuva pettanu. 25$ for a big hero premier and 16-17$ for medium hero premier. Aa tarvatha roju nunchi prices around 20$ and 14$ respectively untay. This is way to high for the kind of market now.
Digital Streaming Platforms
US aina, India aina janalaki theatre lo cinema chuse interest taggipovadaniki main reason Digital Platforms like Amazon and Netflix. Oka chinna hero flop cinema kuda 30 days varaku theatres lo adedi. Ippudu pedda herola blockbusters kuda 30 days lo Prime lo vacchesthondi. Cinema ki hit talk vasthene tickets prices valla chudadaniki rendosari alochisthunnaru janalu. Inka flop talk vasthe Govinda Govinda ne. Okappudu hit cinemani 2-3 times chusevaru, ippudu 1 sari chudadanike alochisthunnaru ante main reason ‘1 month lo Prime lo vacchesthundi ga’
Unnecessary Expenditure in the movies for showcasing grandness
Naku ee point meeda comment chese antha exposure ledu, but as an audience, I always felt while watching few movies, that this scene was not needed or this fight was not needed or song location meeda pette focus narration meeda pedithe bagundu ani. Konni cinemalu chusinappudu ee cinema kosam intha kharchu pettadam avasarama ani manam mana friends tho chala sarlu anukunnam.
Piracy (The biggest culprit)
Movierulez and Tamilrockerz lanti website lo release ayyina roje cinemalu print upload chesesthunnaru. Flop cinema ni ventane chudali anukune variki idi inkoka medium la tayarayyindi. That is one of the biggest hindrances TFI is trying to tackle. Hope it gets solved asap. Aina, theatre lo, whistles, chappatla madhyala mana fav hero ni chusthe vacche aa kicke verappa!
Pedda English cinemas easy ga $1billion collect cheyyadaniki one of the main reasons is the late release of the movie on digital platform. Hollywood’s biggest and all time blockbuster Avengers End Game April 27 release aithe 3-4 nelala varaku cinema release cheyyaledu.
Paina mention chesina movies anthala collect cheyyadaniki kaaranam vatiki unna craze and digital platforms inka antha popular kakapovadam. Cinema ki craze eppudu taggadu. Endukante oka pedda cinema ni TV lo vesthe vacche record TRPs chepthay cinema ki craze ela undo. Alanti cinema ki theatre lo craze taggadaniki mathram paina cheppina karanalu definite gaa true. Individual ga chusthe konni 50-60% contibution unte, anni kalipithe 100% ee factors will answer the questions of collections reduction in TFI.
So, the best thing that the producers can do is to reduce unnecessary costs just to showcase the grandeur of the movie, control the release time of the movie on Digital Platform - drive people to the theatres, last but not the least come up with quality movies respecting the intelligence of the audience (the main factor for any movie to become successful).
As a cinema lover, it is painful to see movies underperform in this era where collections should be sky-high. So, naa article just oka cinema prekshakudi opinion mathrame. I am one of the people who celebrate a movie’s success as my own. If I knowingly or unknowingly hurt anyone, please forgive me. Cinema eppudu bagundali, manalni entertain cheyyali, educate cheyyali, enlighten cheyyali ani korukuni oka telugu cinema prekshakudu
